Felina is a lingerie company that started 134 years ago as a small corset factory with presence over 50 countries worldwide with its headquarters in Mannheim. It is an elegant brand that specialises in big cups giving women from all shapes a total comfort when it comes to lingerie. 

The task was to redesign the catalogues that had been used for the almost last 4 seasons with a somehow new strategy and visual communication.

The first redesign was developed for Fall | Winter 2019 which was kept for Spring | Summer 2020 with small changes in the typography.